Turkish communication and messaging app, BiP jumped to the top of the users' list in Bangladesh in the wake of concerns about privacy protection on WhatsApp.
BiP currently holds the top position in Bangladesh among the top messaging apps for Android, according to one of the world's leading app store optimization and mobile app intelligence platforms, MobileAction.
It placed WhatsApp second in Bangladesh, while imo, Facebook Messenger and Telegram Messenger are trailing.
Smartphone users in the south Asian delta state are downloading BiP in great numbers and talking about it on social media.
Youngsters are claiming that is BiP a fantastic app launched by Turkey under the leadership of President Recep Tayyip Erdogan.
Dhaka-based journalist Aoulad Hossain applauded the app and told Anadolu Agency: "I think using the BiP app is safer than WhatsApp as the authority of the app has assured that they will keep all the information of the users secured."
Operators of GSM (Global System for Mobile Communications) in Turkey -- Turkcell, Turk Telekom and Vodafone -- joined hands for local messaging app BiP and have since experienced a massive global response.
Massive response in Bangladesh
The response to BiP in Bangladesh appears to be among the top in the world, especially since youngsters in the Muslim-majority country started to download the app and call it "their app."
"I like Turkey. I love Turkish mega serials Dirilis Ertugrul, Kurulus Osman and Uyanis: Buyuk Selcuklu," Oliur Rahman, an intermediate student in the capital Dhaka told Anadolu Agency. "I like brave Turkish leader Erdogan. So, I've downloaded the Turkish app as my app and I'll use it randomly from now on."
Praising Turkey's initiative, an IT employee at a private firm in Dhaka said BiP needs to add more features like status and theme options.
"You have to know why people use WhatsApp and must introduce all those features and add some more to attract users," said Rakibul Islam.
At present, nearly 110 million people in Bangladesh use mobile and one-quarter use smartphones and enjoy the internet along with different messaging apps, according to data from Bangladesh Telecommunication Regulatory Commission and media reports.
"If the current trend of downloading BiP continues in Bangladesh, within a few weeks, users of the app will be in the millions," said Islam.
Data showed Saturday that BiP has been downloaded by more than 50 million users worldwide, according to Google's app store.
"BiP is a secure, easy-to-use, free communication and life platform, which offers a seamless communication and a wide range of utility features such as instant translations to 106 languages and exchange rates," says the app's description.
It allows users on mobile and the web to make video and audio calls with up to 10 people simultaneously around the world and share images, videos and location.
Zerina Begum, a professor at the Information Technology Institute of Dhaka University, characterized the excitement in Bangladesh and the rest of the world surrounding BiP as common human nature.
Telling Anadolu Agency that users naturally feel interested in anything new, Begum said: "So, the newly introduced BiP has attracted the attention of people and the vacuum developed by the controversial move of WhatsApp has played a significant role to boost the app," she added.
Underlining the sentiments of Bangladeshis, she said many in the country like Turkey and Erdogan, helping to further boost the app in the South Asian country.
She urged BiP officials, however, not to compromise the privacy of users and the faith they have entrusted them.